- Industry
- Interior design & construction
- Scope
- Brand strategy, identity and market development
About the project
Không Gian operates in interior design and construction, where trust depends on clear advice and consistency across every touchpoint. The project begins with market, audience and competitor research to define the brand’s positioning, distinctive value and development strategy.
Building on this foundation, NetMedia develops the logo, visual identity and communications, connecting the brand with marketing plans and customer outreach. The scope also includes partner development guidance, service pricing advice and customer development, aligning communications with the business.
Deliverables
- Market, competitor and target audience research
- Brand positioning, distinctive value and core messaging
- Brand strategy and implementation roadmap
- Logo, visual identity and application guidelines
- Marketing planning, content direction and channel strategy
- Social posts, posters, billboards and service collateral
- Guidance on identifying, selecting and connecting with partners
- Service package structure and segment-based pricing advice
- Customer acquisition, development and relationship planning
Design & applications
Next project
Pizza Wave · Halloween